Many small business owners agonize over their marketing strategy. They put off taking any action until they have the ‘perfect’ plan in place- but does that ever happen? Probably not. In the video below, I discuss some of the key components you need BEFORE developing your marketing strategy. This will help you to clarify your goals and make the process a little less daunting. So, let’s get started!
So, where do you start? While there are endless marketing strategies out there, it’s important to first take a step back and understand your audience. What problem do you solve for them? How can you help them better their lives or businesses? Once you know who your target market is and where they hang out, consistency is key. Keep putting out great content that provides value and helps move potential customers down the funnel until they’re ready to buy. Are you looking for help with your content creation strategy? Click here to schedule a call and let me help you create a process that will work for you!