The screenshot below shows how I use a call to action in an Instagram post.
The screenshot below is what my bio looks like.
The screenshot below shows how I use a call to action in a Facebook post.
When you use a link in a Facebook post, removing the link preview and adding an image is important.
In the example in the screenshot above, I uploaded the actual blog image for the blog post instead of using the link preview that Facebook generates when you add a link to a post.
In the screenshot below, you can see how I use a call to action in an email I sent to my list.
You can hyperlink the text like I did or use a button.
You can use a call to action on your website and blog similarly to how you use them in your marketing emails – hyperlink the text or use a button.
The screenshot below shows the calls to action on the lead magnet on my website.