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Tag: social media marketing

Re-purposing Content

Re-purposing Content

Do you struggle to develop content, whether it is for your blog, social media, newsletter, etc.? The beauty of being consistent with writing content regularly is it gives us plenty of content to re-use. With blog posts, you can update it if there are new points to make about the topic, or you can take […]

Are you being authentic in your online marketing?

Are you being authentic in your online marketing?

I was reading this article and something that caught me was the part of the infographic that says “9 out of 10 consumers say that authenticity is important when deciding which brands to support”.  There is a lot of good stats in this article, but let’s talk about authenticity.  This stat alone proves why we […]

Is it possible to post too much on Social Media?

Is it possible to post too much on Social Media?

The short answer to this question is yes, but not for the reasons you think.  Don’t post about your business on your Facebook personal profile. It’s okay to do this once in a while, but if you consistently post about your business on your personal page, your friends and family will become annoyed. When you […]

What is a ‘Call to Action’ and Why do I need one?

What is a ‘Call to Action’ and Why do I need one?

You might have seen the acronym CTA or the term Call to Action, but what does it mean? When you post on social media or publish a blog post or article or even on a landing page, you want to tell your audience to do something. It can be to follow you on a specific […]

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