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Category: Online Marketing

7 Ways Blogging Increases Website Traffic

7 Ways Blogging Increases Website Traffic

Blogging is a great way to increase traffic to your website. Below are just 7 ways that blogging helps you increase traffic to your website.  1. Blog consistently2. Use keywords. Pick one focus keyword and write your content around that. 3. Promote your blogs on Social Media4. If you use LinkedIN, take your blog content […]

Re-purposing Content

Re-purposing Content

Do you struggle to develop content, whether it is for your blog, social media, newsletter, etc.? The beauty of being consistent with writing content regularly is it gives us plenty of content to re-use. With blog posts, you can update it if there are new points to make about the topic, or you can take […]

Are you being authentic in your online marketing?

Are you being authentic in your online marketing?

I was reading this article and something that caught me was the part of the infographic that says “9 out of 10 consumers say that authenticity is important when deciding which brands to support”.  There is a lot of good stats in this article, but let’s talk about authenticity.  This stat alone proves why we […]

How To Create a Free Opt-in For Your Website

How To Create a Free Opt-in For Your Website

Offering something for free in exchange for an email address is a great list building tool! The question then becomes – What to offer your target audience? Well, what makes you want to give someone your email address? You want to provide something that solves a problem for your audience.  Let’s say you are a […]

Is it possible to post too much on Social Media?

Is it possible to post too much on Social Media?

The short answer to this question is yes, but not for the reasons you think.  Don’t post about your business on your Facebook personal profile. It’s okay to do this once in a while, but if you consistently post about your business on your personal page, your friends and family will become annoyed. When you […]

How to Re-engage With Your List

How to Re-engage With Your List

Consistency is key when it comes to any digital marketing strategy. I was going strong with blogging and emailing my list every week. Then life happened and I stopped for approximately 2 months. Then I struggled with how and when to start back again. Here’s what I decided: To just start. There is no magic […]

3 Ways to Grow Your Email List

3 Ways to Grow Your Email List

There are several ways to promote yourself and add people to your email list. Here are three ways to grow your email list.  Promote your free offer. How a free offer works is you offer something that is worthwhile to your audience in exchange for their email address. So if you have a way for […]

What is a Funnel When It Comes to Digital Marketing

What is a Funnel When It Comes to Digital Marketing

Watch the video below as I explain what a funnel is, the different types of funnels and how they are used in the digital marketing space.  Here is the article I was reading from in the video below. The article is an in depth explanation of a what a funnel is when it comes to […]

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