Watch the video to learn the three key steps to creating a lead magnet. To recap: Know your target audience Your lead magnet should encourage people to take action Make it quick and easy to consume Feel free to reply to this email with any questions you have. Click here to sign up for my […]
Category: email marketing
Watch the video below to learn about my 3 tips for creating great content. To recap: Who is your ideal client – client avatar? What problem(s) do you solve for them? What is a question your ideal client would ask? Type that into a search engine and see what phrases appear in the search window. […]
Offering something for free in exchange for an email address is a great list building tool! The question then becomes – What to offer your target audience? Well, what makes you want to give someone your email address? You want to provide something that solves a problem for your audience. Let’s say you are a […]
Consistency is key when it comes to any digital marketing strategy. I was going strong with blogging and emailing my list every week. Then life happened and I stopped for approximately 2 months. Then I struggled with how and when to start back again. Here’s what I decided: To just start. There is no magic […]
There are several ways to promote yourself and add people to your email list. Here are three ways to grow your email list. Promote your free offer. How a free offer works is you offer something that is worthwhile to your audience in exchange for their email address. So if you have a way for […]
Watch the video below as I explain what upsells and downsells are when it comes to digital marketing.
Watch the video below as I explain what a funnel is, the different types of funnels and how they are used in the digital marketing space. Here is the article I was reading from in the video below. The article is an in depth explanation of a what a funnel is when it comes to […]
Watch this video to learn how simple it is to begin an email marketing strategy.
Watch the video below to hear some stats on eMail Marketing and why it is still important for your overall marketing strategy. Here is the link to the article I reference in the video. If you would like more help with how to begin or improve an email marketing strategy, I offer a 60 minute […]