I’m sure you have heard the term Lead Magnet. In the video below, I tell you what a Lead Magnet is and why it is important to your online marketing strategy. If you need help with putting together a Lead Magnet, let’s talk! Schedule a discovery call with me when you click here. https://runwithitva.com/wp-content/uploads/2020/06/zoom_0.mp4
Why you should NOT promote your business on your Facebook Personal Profile
Watch the video below to learn why you NEED a Facebook Business page to market your business on Facebook. Do you need help with your social media strategy? Let’s get on a Zoom call together for 60 minutes and develop a plan for you to get clear about what, where and when you need to […]
Why is a blog important to an online marketing strategy?
The benefits of having a blog are endless when it comes to an online marketing strategy. Here are few: Search Engine Optimization – Search engines are always looking for fresh content. Having a blog that is consistently updated and contains the key words your audience is searching for is important to drive traffic to your […]
What is a ‘Call to Action’ and Why do I need one?
You might have seen the acronym CTA or the term Call to Action, but what does it mean? When you post on social media or publish a blog post or article or even on a landing page, you want to tell your audience to do something. It can be to follow you on a specific […]
Why you need to continue marketing yourself during a crisis.
Press play below and listen in where I give tons of tips and helpful advice on how to market and maintain your business during a crisis, such as COVID-19. Do not let the crisis end your business. Stay focused and keep going!
Why It’s Important to Make Going Live on Social Media a Part of Your Social Media Marketing Strategy
These days you can go live on any of the Social Media platforms – except Pinterest. Most business owners struggle with going live – regardless of the platform. Ultimately, it is fear that stops most. The main reason you want to start using live videos as part of your social media marketing strategy is it […]
How to Use Facebook Groups to Find Content
Here is how you use Facebook Groups to find the questions your audience is asking. The first step is to find Facebook Groups where your audience hangs out. If your product has to do with skincare, find groups by searching for “skincare” or “aging” or “wrinkles”. You can click on each group that appears in […]
Why you should use video in your social media marketing plan.
Watch this video to learn why you should include video in your social media marketing.
5 tools you should be using in your business
I mention the following tools in the video for the 5 tools of filesharing, social media scheduling, project management platforms, graphics and email marketing. Please click on the links to learn more about these tools. Dropbox Hootsuite Buffer CoSchedule MeetEdgar Asana Trello Teamwork Canva Mailchimp Active Campaign Convert Kit
Business Card Etiquette
Watch the video to hear my thoughts.
